Ultimate Guide to Commercial Building Signs

In this blog, we navigate the diverse landscape of building signs, ranging from premium offerings to more budget-friendly solutions.

building sign letters

Finding the right type of building sign for your business hinges on achieving a delicate balance between your desired aesthetic and budget.

But choosing a sign fascia doesn’t have to feel like a mammoth task. Our expert team of in-house sign makers in Northampton can design the perfect solution that encapsulates your brand while sticking to your budget.

Explore some of the most popular types of building signage below.

Built up logos and lettering

3D lettering and logos represent the epitome of premium building signage, commanding attention and leaving a lasting impression that is truly invaluable.

Crafted from high-quality materials like metal and acrylic, these 3D fabricated letters and logos can be customised to your exact specifications, including the style, colour, depth, and lighting.

Opt for a sleek, borderless design – aptly termed ‘rimless’ – for a striking floating effect, or choose the refined elegance of a ‘rim and return’ built-up letter, which features a subtle border outlining the lettering.

3d wall logo sign
flat cut letter signs

Flat Cut Letters

If you’re seeking depth in your signage without stretching your budget, a flat cut lettering sign can be an excellent alternative to built up lettering.

Made from metals or composite materials and positioned slightly away from the building surface, this method strategically casts subtle shadows, enhancing the perception of depth. The result is a sleek, contemporary aesthetic that can be tailored to your brand identity.

However, flat cut signs can only be externally illuminated, whether it be upward or downward directed, to achieve the desired visual impact.

Sign Trays

An aluminium sign tray is an incredibly versatile, offering endless possibilities for creating impactful and distinctive building signage.

Crafted from premium metals or composite materials, sign trays boast exceptional durability, ensuring longevity and resilience against the elements, and can be painted in any standard RAL colour to match your brand identity.

Serving as a blank canvas for your building signage, they can be tailored with simple and budget-friendly custom vinyl cut graphics for a minimalist yet impactful aesthetic.

Alternatively, they make an ideal foundation for more intricate signage elements such as flat-cut or built-up lettering, elevating your signage to new heights of visual appeal.

custom tray sign
flex face sign

Flex Face Signs

Made from tensioned PVC or fabric material, flex face signs boast seamless branding capabilities, making them the go-to choice for expansive areas. 

Their versatility shines particularly in large-scale retail or warehouse signage projects, where maximising visibility and conveying brand identity across vast spaces is paramount.

Beyond the visual advantages, such as seamless signage without visible joins, flex face signs offer faster installation compared to their rigid counterparts. Their lightweight and flexible nature facilitate quicker installation processes, resulting in minimal disruption to your business operations.

Projecting Signs

If your business operates on a bustling road or vibrant high street, projecting signs can compliment your primary building signage, ensuring maximum visibility from all directions.

From classic designs to contemporary aesthetics, these signs come in diverse shapes and sizes, with the option for internal illumination to further enhance visibility.

Whether you’re inclined towards a more traditional aesthetic or a sleek, modern allure, we can help you discover the perfect style for you.

projecting signs

Sign Boards & Plaques

In addition to your primary building sign, various other signage elements are essential for effective communication and organisation throughout your premises, ranging from entrance and parking signs to health and safety notices, among others.

Sign boards and custom plaques offer a straightforward and cost-effective solution for fulfilling these additional signage requirements. They can be crafted from a variety of materials such as metals, acrylics, and more, ensuring uniformity in signage across your building.

Moreover, they can be fully customised to align seamlessly with your brand guidelines, guaranteeing consistent branding throughout your premises.

outdoor acrylic plaque

Looking for Signage?

Our experts are here to guide you through the options and provide a free, no-obligation quotation. Get in touch today!

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